In today’s fast-paced world, it’s essential that your business stands out. Few tools on the market help capture business like illuminated signs do. In this blog, we will discuss why you should consider investing in illuminated signage for your business.
Illuminated Signs Stand Out
One of the most beneficial parts of illuminated signs is that they stand out. Illuminated signs keep your business visible no matter the time of day. Even when your business is closed, your lit sign is still working for your business. People who are simply passing by are easily able to read and recognize your business from a distance. Illuminated signs also make an excellent marketing strategy because they work around the clock for you.
Boost Brand Visibility
People prefer to purchase from brands they are familiar with. Illuminated signs are highly visible and easy to read for customers who are passing by, which helps build brand identity. The lighting of illuminated signs also helps catch the eye of those passing by much more easily.
Energy Efficient and Low Maintenance
Did you know that illuminated signs are not only low maintenance but also energy efficient? Illuminated signs are constructed with high-quality materials that will last for years to come. Additionally, if you opt to purchase LED bulbs for your sign, they will not need to be changed often. LED bulbs have a life expectancy of around 50,000 hours.
Return on Investment
The return on investment (ROI) on a high-quality sign that is illuminated always exceeds the initial investment. When you purchase a large, high-quality sign like this, you are choosing a sign that will be with your business for many years to come. The number of customers that you will attract from a large lighted sign will be worth the initial investment.
Fully Customizable
Custom illuminated signs are fully customizable to your brand. The color, style, and messaging on your sign can communicate different things to a customer. Every detail of the sign works together to send the correct message to the customer. Whether you want to appear bold and modern or warm and welcoming, a customer sign can help set the tone of a business before a customer walks through the door.
If you want your business to stand out in a crowd, we suggest a lighted sign. When you purchase a custom illuminated sign from Southern Sign Company in Wilmington, NC, you are receiving a high-quality product. Our sign experts care about every detail of your project from the design stage to the installation stage.
For more information on illuminated signs, please call 910-794-8243.